M Shop has rocked out an NYC boutique, are E-commerce website owners; produce tons of Fashion Shows & Special Events for designers, retailers, and corporations nationwide; are a Public Relations Firm; are Fashion Consultants; have their own successful line (LaMa); and have dressed everyone on the A-List including Mary J Blige, Lenny Kravitz, Pharell, Angelina Jolie, Jessica Simpson, Aerosmith, Jada Pinkett-Smith and the Dixie Chicks.

They have been seen spitting fashion tips and trend spotting on MTV, VH1, Oprah's Oxygen Network, Full Frontal Fashion, Fox's Ambush Makeover, The Early Show, The Today Show, and every funky fashion magazine out there. . And they do it themselves, without any press person working for them.

In addition to the most informative workshops around, one of us currently teaches classes at Parsons The New School For Design in NYC, and we have a marketing partnership with 24/Seven, the Fashion Industry's leading job placement agency. We do Manufacturing and Production Consulting (with over 23 years of fashion manufacturing and production experience collectively in the NYC Garment District) and have written the guide booklet "HOW TO MANUFACTURE/PRODUCE YOUR DESIGNS," available now by clicking here.

You will learn:

1. How to create a valid and marketable concept/theme for a fashion show as well as a workable budget.

2. How to write a proposal for financial and product sponsorship, create bartering opportunities for sponsorship, align with charities, and create a good gift bag.

3. How to cast models and work with modeling agencies: what they will want and what you should offer, find out who are the necessary helpers, volunteers, hair and make up, and other needed staff, and where to find them and create the relationships that are needed to secure them.

4. Branding and creating your promotional items, including postcards, invites, programs, credit sheets, press release, press kits, and website.

5. Selecting a venue.

6. Timelines necessary to carry out your show.

7. Fittings and why you must have them.

8. Securing all necessary equipment, supplies, runway, backdrop, chairs, etc.

9. The importance of show music or hiring a dj.

10. Day of: things you must know and actions that must take place.

11. Front and back of house, what it is and how to make it work, including seating charts, and guest list management.

12. Show wrap up.

This 2 hour workshop is very thorough and intense, but is a fun place to network, meet, and learn. You will gain knowledge on the importance and purpose of a fashion show, timelines and getting your show listed. How to cast models, do fittings, organize a show, get sponsorship, secure a venue, build a gift bag, building and organizing a seating chart, press check in format, front and back of house, how to create a budget, how to create look sheets, invites and much more. In fact, you will most likely not find all of this information in any one place. This workshop provides invaluable consolidated information based on experience that makes applying it extremely approachable. A question and answer period will follow so that you get your personal questions answered. In addition, all registrants will receive access to our Fashion Business Message Board and a very thorough Resource Guide that includes tons of resources you'll need along the way, as well as beverages & snacks.

Reserve your spot now, as space is limited and fills up quickly. Payment is required at time of reservation to guarantee your spot. All major credit cards, Paypal, as well as money orders are accepted. Register right here online. Or contact: workshops@mshopnyc.com or (718) 501-1349 for registration form & further details.

Copyright 2007 by MShop