HOW TO DO PR + GET PRESS/WRITE-UPS

HOW TO DO PR + GET PRESS/WRITE-UPS

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Available below: In Person $200, Online Webinar $200, & DVD $50. 
*SALE - Buy 1 In-person Workshop, Get 1 DVD Free*

We began as an uber trendy downtown NYC boutique that dressed countless A-listers including Mary J Blige, Shakira, L’il Kim, Lenny Kravitz, Pharell, Alicia Keyes, Jill Scott, and the Dixie Chicks to name a few. We have our own Public Relations division; which enables us to impart FIRST HAND knowledge regarding how to get write-ups and make yours or your client's business a press magnet!

Click here for the instructor's background.

This 12 year old workshop, relevant to ANY industry, not just fashion, teaches:
The benefits of Write-ups:
1. Breakdown of PR
2. How to maximize exposure
3. Leveraging write-ups for sales
4. Best mags/blogs to target
5. Write-ups vs advertising

How to get write ups:
1. Reaching relevant editors
2. Press release/pitch writing
3. Leveraging Fashion Stylists
4. Press campaign implementation
5. Dynamic promo materials

Press Outreach
1. Building a power press list
2. Cold calling & networking
3. Publicists' job & fees
4. Editorial calendar & timelines
5. Social media & PR

Spin Techniques
1. Attracting editors
2. Developing press worthy angles
3. Attracting Celebrities
4. Aligning with charities & events
5. Elevator pitch creation

2 1/2-hours - Extremely thorough, great place to network, meet, and learn. 

NO recording devices permitted. M Shop NYC Copyright. 

SEE VIDEO DESCRIPTION

ORDER MUST BE RECEIVED 7 DAYS PRIOR. PAYMENT NON-REFUNDABLE. SEE SCHEDULE.

**LOCATION CONFIRMATION EMAILED 48 HOURS PRIOR TO WORKSHOP**

IMPORTANT!! FILL OUT THE WORKSHOP REGISTRATION FORM HERE & EMAIL BACK TO US TO ATTEND.

ORDER IN PERSON & DVD BELOW. CLICK HERE FOR  ONLINE WEBINAR.

PLACE: New York, NY

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